Premier Inn Hotel Planned For Chiswick

In the former Axis House building at Hogarth Business Park

Chiswick is to get a 162-bed Premier Inn hotel near the Hogarth Roundabout. The hotel will be located in the vacant office building, Axis House, at the Hogarth Business Park.

The Whitbread Group, which owns Premier Inns, plan to convert the existing vacant office building. The budget hotel chain is well-known for its distinctive purple logo, and for the advertisements featuring comedian Lenny Henry.

Residents in Sutherland Road, Short Road, Paxton & Corney Roads have received a flyer inviting them to a Public Meeting to discuss the plans. The new development by brewery giant, Whitbread, would include substantial car parking. The Public Meeting is being hosted by Indigo Planning, on behalf of Whitbread, at Axis House, Burlington Lane at 7.30pm on Thursday 9th July. All are welcome.

A large part of the Hogarth Business park closed in February 2014 and part of the site is currently being developed as a mixed housing project by Berkeley Homes, known as Chiswick Gate. The announcement of a hotel is the latest in the development of the Business Park, which had been lying mostly vacant for several years. The complex of offices and warehouses at Hogarth Roundabout replaced the factory where boot polish was produced many years ago.

This is the third development on the borders of Sutherland Road, Short Road and Paxton Road and some residents have complained that they have endured noise pollution, traffic congestion and disruption from construction.

Premier has almost 700 hotels in the UK with over 59,000 homes- the nearest ones to Chiswick are in Hammersmith, Brentford and Ealing. The company is expanding with a target of 85,000 rooms by 2020. The Whitbread group also owns Costa Coffee chains, Beefer, Brewers Fayre and other hospitality outlets.

Marketing has started for the apartments and homes in Chiswick Gate which will be launched in September. Prices are expected to start from £749,950 for a two-bedroom apartment and from £2.2m for a four-bedroom townhouse.

It is being advertised as a "modern yet classically inspired development" which is built around the theme of a London square. The scheme consists of three, four and five bedroom townhouses, with private gym and concierge service, and underground parking, as well as one, two and three-bedroom apartments. There are also penthouses with wraparound terraces, to make the most of the leafy setting close to Chiswick House.

July 4, 2015