Chiswick Chosen As Top Location For Young Professionals

Survey votes W4 fourteenth most popular place in UK for 25-35 age group


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Chiswick is one of the most popular locations in the UK for young professionals to live in , according to a survey by Lloyds TSB. However, it comes behind Wandsworth, Fulham, Battersea and Wimbledon in the survey of young urbanites asked to list their favourite choices in the UK or Wales.

Wandsworth came top with people aged 25-35 according to the survey, because of its great transport links, close proximity to the West End and the City, its many parks and open spaces and its vibrant mix of Victorian and Edwardian properties as well as its new riverside flats and conversions.

Top 15 postcodes with most property purchasers who are young professionals
Source: Land Registry. * 12 months to 02/13

Chiswick fulfils several of the criteria making it attractive to young professionals, although in the survey it comes after areas such as Fulham which is more expensive and Hove, which is cheaper for accommodation. The average price for a property paid in Chiswick by a young professional is £637,163, compared to £847,620 in Fulham, or £600,919 in Clapham which comes in fifteenth place in the table.

Christopher Bramwell, head of Savills Chiswick office comments: ‘It is not surprising that Chiswick is in the top 20 locations for young professionals to live. It’s a good comparison to the likes of Hampstead or Fulham, whilst still providing a fantastic quality of living. The easy access into central London is one of the main draws to Chiswick for those working in the City or the West End. Most of the people looking to live here are coming from Notting Hill or Holland Park and other more central locations. As these areas become increasingly popular with foreign buyers, we are seeing a trickle effect in these people now coming out West to Chiswick.

"Another draw for young professionals is the village atmosphere offered here, there is an excellent cafe culture, as well as some popular bars and restaurants. Additionally, the potential of capital growth value makes these areas very attractive for investing and settling their families into areas offering great schools, communications and a variety of property."

Nitesh Patel, housing economist at Lloyds TSB, said: “Aspiring young professionals are typically well-qualified and in well-paid jobs. They tend to live in areas that are not far from the city centre, but are also places where they can enjoy open green space and a café style environment.”

May 23, 2013