Designer Apparel For Discerning Parents

Gets Chiswick's babye nominated for magazine's fashion awards

Mumpreneur Means Business! - We speak to Elizabeth Pilgram about coping with two shops, an online business and two small children

babye 10 Devonshire Road, Chiswick W4 2HD Tel: 0208 840 8197 www.babye.co.uk

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Local maternity and babyshop, babye in Devonshire Road has just been shortlisted in the Prima Baby Magazine Fashion Awards 2010 in three different categories:

  • Best Small Independent Maternity Retailer
  • Best Designer Maternity Range
  • Best Small Independent Baby & Toddler Retailer

Elizabeth Pilgrim, owner and mumpreneur said, “We are delighted with the news, we were really happy to be nominated but absolutely thrilled to have got through to the finals.

"We are only a small business but have big aspirations and this kind of recognition is a tribute to all the hard work the babye staff put into the business. We are really pleased that our business is growing and after six years, and despite the recession, we are still here and we’ve been overwhelmed by the support of the local Chiswick community.”

The Award Ceremony takes place on 25th February and the babye girls will find out then if they have beaten the stiff competition to win a coveted award.


January 25, 2010