Dominos Faces Strong Opposition to Licence Extension

Cranbrook Road residents describe branch as 'poor neighbour'

Dominos on Chiswick High Road. Picture: Google Streetview

July 11, 2025

An application by the Dominos Pizza outlet at 95 Chiswick High Road is facing stiff opposition to its bid to extend its operating hours until 1am.

Councillors on the borough Licensing Panel are meeting next Tuesday evening (15 July) to make a decision, but they will be presented with a long list of representations urging them to refuse.

A total of 34 objections including one from Cllr John Todd have been submitted. The most common reason cited was the prevention of public nuisance. Many residents expressed concern about increased late-night noise from delivery scooters, cars, and customers. They highlighted disturbances such as engine noise, car doors slamming, people loitering and shouting, and customers eating food outside or in parked vehicles with music playing. Several objectors described the alley behind the shop being used as a toilet and noted ongoing problems with littering, including discarded pizza boxes and food waste, which attract foxes and further contribute to nighttime noise and mess. The overall effect, they argued, would be a serious disruption to sleep and residential tranquillity, particularly in the adjoining Cranbrook Road.

Another key concern raised was public safety. Many noted that delivery riders frequently speed, drive the wrong way down the one-way Cranbrook Road, and even mount or cut across pavements. These behaviours, they said, posed a growing danger to pedestrians and cyclists, especially given the area's already narrow and heavily used roads and pavements.

The prevention of crime and disorder was also a major theme. Objectors believed that extended hours would lead to more antisocial behaviour, including loitering, late-night drunkenness, and occasional fights involving both customers and staff. They pointed out the lack of late-night lighting or visible policing in the area, making it more vulnerable to these issues.

Some residents invoked the objective of protecting children from harm, stressing that many families live nearby. They feared that the increased noise and disturbances would prevent children from sleeping and create a more threatening environment for young people.

Beyond the statutory licensing objectives, several objectors questioned whether Domino’s could be trusted to uphold new conditions, citing failures to store delivery bikes properly or provide bins outside the premises. They described Domino’s as an already poor neighbour and expressed doubt that it would manage late-night operations responsibly. A few raised public health concerns about encouraging late-night consumption of junk food and alcohol. Others feared that approving the licence variation could set a precedent for more late-night businesses, leading to a fundamental change in the character of Chiswick High Road and surrounding residential streets.

A document submitted with the application states that the branch has always been considerate to its neighbours adding, “The team are trained to be quiet after certain times and we have notices up in the store so the team are more mindful of the noise they make after 11pm. We will operate in the same way as we do during the day therefore litter would be removed from outside the store.”